“We tell people not to focus on the Big Brother aspect. This is all about efficiency,” says someone interviewed in this NYTimes.com article about big data and workplace productivity.
A new generation of workplace technology is allowing white-collar jobs to be tracked, tweaked and managed in ways that were difficult even a few years ago. Employers of all types — old-line manufacturers, nonprofits, universities, digital start-ups and retailers — are using an increasingly wide range of tools to monitor workers’ efforts, help them focus, cheer them on and just make sure they show up on time.
There are a number of companies mentioned in this article which are selling their services to clients who want to improve office productivity.
Photo: Moneyball from Columbia Pictures